Register here for this virtual roundtable.

'Tis the season...for end-of-year Hail Marys in the form of imaginative new deals that help the company hit the quarter's goals. 

How we think, communicate, and act in these intense moments can help us stand out as leaders.  Preview of what my experience has taught me:

DO NOT panic about being blamed if this imaginative new use case comes with unforeseen challenges. 

DO facilitate an internal dialogue about the cost/benefit of doing deals like this moving forward.